Our Manifesto

Stretching. The most natural of all things.
What’s the first thing we - humans, plants and animals alike – all do once we come to life? We stretch.
We stretch our lungs, our eyes, our bodies. In stretching ourselves we can unlock the energy to positively influence and change the world around us. An act of love which never came natural to the world of denim.
Until the rise of Coreva.

Our pledge

We crinkle
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After all, the denim industry has been flat for way too long. We are alive, so we crinkle and we’re proud of it. What you see is a sign of spontaneous change. What you feel is the revelation of our core for natural comfort.

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We stretch to unlock the energy to positively change our body, mind and world. An action which never came natural to the world of denim, until the rise of Coreva. This is not the time to stand still.

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We love life. Who doesn’t right? We designed a system to stretch the life of your jeans to the fullest. Before composting, stretch yourself for reuse. Before reusing, stretch us for repairing. Before repairing, stretch yourself to the fullest.

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We are able to stretch by our very nature, we are able to include. Coreva is open to diverse realities, celebrating and enhancing, in a natural and unforced way, the uniqueness of each person.

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We care about gaining your trust that we’ll do the right thing for you, for the people and communities we touch and for the planet we live in. And we will continue to work to strengthen that trust.

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Where others see an end, we see an opportunity for growth and evolution. Just like Coreva - did you know that while conventional stretch denim can take 400 years to degrade Coreva can instead compost in 4 months and improve soil germination rate by 22%? Coreva - stretching the world of denim for-eva.

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